About

10+ years managing marketing and operations for campgrounds, lawn care companies, and property maintenance businesses in Wisconsin. Not theory — actual booking systems, actual hiring funnels, actual Google Business Profiles for real properties.

The results on the case studies page are from businesses I managed directly. The +360% in occupied site nights and the hiring system that took recruiting off an owner’s plate — I built those working inside the business, not consulting from outside it.

I built Starter Site Co. to take everything that worked and make it available to small service businesses without the overhead of a big agency. Every system I build, I’ve already run myself.

Based in Janesville, Wisconsin. Starter Sites works with campground owners across Wisconsin, Illinois, Iowa, Minnesota, and Michigan.

Background

Industries

Campgrounds, outdoor hospitality, lawn care, property maintenance, lot sweeping

Experience

10+ years in marketing, operations, hiring, and systems work for Wisconsin service businesses

Approach

Growth & Impact Strategist — independent contractor managing marketing, operations, and visibility systems

Location

Janesville, Wisconsin — working remotely with clients across the Midwest

Tools & platforms

SEMrush Ahrefs Google Analytics 4 Google Search Console WordPress Meta Ads Google Ads GoHighLevel Zapier Make.com Canva Notion MainWP ResNexus

What Starter Sites Co. is not

Not an agency with a large team and high overhead passed on to you. Not a freelancer who hands you a deliverable and disappears. The Campground Visibility Partner is a monthly working relationship — I’m tracking your numbers, updating your profiles, and adjusting strategy based on what’s actually happening in your market.

Start with a conversation.

Free visibility report, no obligation. We’ll look at where you’re visible and where you’re not.

Book a free call